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Helping Companies Discover the Lost Art of Complex, Enterprise Selling

Lighthouse Sales Solutions
John Huettel

After 30 years of selling, coaching, and transforming enterprise sales teams, I wanted to step back and try to help as many people as I can make more money by improving their approach and strategy to the enterprise sale.  

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I Help People Make More Money

5x CRO and a CEO

4 successful exits worth close to $1 billion dollars

2 deals closed with over $10m in license value 

Increased ACV by 10x for one transformation

Led multiple sub scale companies to high growth and successful exits​

 

In all cases,  the common denominator was a better enterprise sales team and the ability to sell larger deals

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I Have Experience in Many Different Types of Enterprise Business Applications

I have always sold complex, high value, business applications that were very expensive and had long sales cycles.  If your ACV is $200k and higher,  the sales is by definition complex and requires a very thoughtful and strategic sales effort. 

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Here are some of the SaaS solutions that I have sold:

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Supply Chain Optimization

Production Scheduling

Price Optimization

Revenue Management

Merchandise and Assortment Planning

Asset Accounting and Tax for Public Utilities

Accounts Receivable Lifecycle Planning

Absence Management

Environmental Compliance

Fuel Optimization

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I Have Experience Selling into Many Different Industries

Manufacturing:

  • CPG

  • Footwear and Apparel

  • Process

  • Discrete

  • High Tech

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Retail

  • Fashion

  • Hardlines

  • Grocery

  • Convenience Store and Fuel

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Utilities

​Construction

Hospitality

Mortgage/Financials

Healthcare

Defense Contractors

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I Have Helped Companies at Every Stage of Their Journey

Venture backed

  • Series B

  • Series C

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PE Backed Growth Equity

  • Early stage

  • Mid Stage

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Bootstrapped​

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Publicly Traded

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Whether you are sub $10m in ARR or a very mature, large SaaS company, I understand your stage and have experience improving your sales efforts and enterprise value. 

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 Just a few
Testimonials

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